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Since the latest recession, from mid-2008 to 2011, small firms have been leading a surge in employment, with the larger businesses in the category (20-499 employees), accounting for 67 percent of the net new jobs.¹
Whether you're just starting out, been up & running for awhile, are considering major changes and/or additions, or want to plan your exit strategy, we can help put you on the right path.
Get personalized growth strategies and mentorship through our Addesco Consulting Services. We partner with financial, legal and other Small Business Developement agencies to provide what you need, when you need it.
Let's plan a growth strategy to suit your business now, as well as into the future –
So many opportunities: websites, blogs & podcasts, social media, print, TV, radio, events...! How do you determine the most effective marketing/advertising opportunities for your particular business? —plan for the best return on investment? —find free and low-cost options?
A strong brand does not develop out of scattershot or spur of the moment decisions. Getting noticed in today's crowded marketplace takes some planning and effort, so it's well worth the time to create a marketing plan and budget that can be tracked and reviewed.
Let's build the foundation for a consistent brand message –
Just having a website isn't good enough these days. What kind of website is it? —a one-page brochure? —an online store? —a blog? Or maybe you only have a Facebook page, and no website. There are even some Small Businesses that have no web presence at all!
If you don't have a well planned web presence in place, you're missing out on some low-cost, high return marketing opportunities. Even 'just a website', if done right, allows for customers to interact with your business 24 hours a day, seven days a week, all year long. A Responsive Design allows for interaction from any device so you don't discourage business from phone and pad users.
Don't underestimate the advantages of a well-planned web strategy –
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